DNI Consulting
Strategic Enrollment and Marketing Research, Consulting, and Support
We know firsthand the challenges many schools face when navigating the unpredictable and demanding terrain of managing enrollment. We know the questions you ask at every phase of school growth: Are our goals realistic? Is there room to develop? How can we expand our reach? Is our market limiting our potential?
Our team is dedicated to helping you develop strategies to accurately plan enrollment, manage demographic projections, and create effective goals for the future of your school. We specialize in systems, strategy, and research. Most importantly, we value the relationship you have built with your community, your students, and your team. We can help you revitalize the future with those relationships in mind.
The Summit is on pause for 2024 - check back soon for information about 2025!
Dana Nelson-Isaacs
Founder and Principal
Dana has twenty years of experience working within and between all levels of administration and faculty, parents, students, board members, and other community stakeholders regarding a range of topics including enrollment management, communication, marketing, and parent and student satisfaction.
Colleen Wecker
Collaborating Data Analyst
Colleen has ten years of experience as a data analyst and business consultant. She has collaborated with businesses all over the country and participated in data-related roles for private and public school districts as well as major marketing and financial firms.
Kira Findling
Collaborating Consultant
Kira joined the DNI Consulting team in 2022 and supports survey analysis and report writing.
We are proud of our client results and invite you to click below to get a behind-the-scenes look at some sample projects we have completed.
School A is a well-known K-12 school with a very successful signature program located in a mid-sized city. The school was considering adding a boarding component to their high school program. The campus was large enough but would require new or remodeled buildings. They engaged us to research ten metro areas within a five-hour drive of the campus for feasibility of adding a boarding program.
School B is a small, under-enrolled school just outside a major metropolitan area. The school was on the brink of closing and engaged us to assist with enrollment feasibility questions as well as marketing strategy. They felt that the only option for sustainability was to broaden their service area and asked us to learn about several geographic areas as well as their own.
School C is a full, waitlisted school in a major metropolitan area where there is a great deal of competition.
Summarily, the goals of the research were to understand demographic trends at play in the next several years that may impact enrollment planning. Additionally, the school wanted to understand more about the segmentation distribution of the current population and patterns in the market segmentations of families who drop out of the admission process at each point in the admission funnel.
We would love to talk with you about your school and how we might be able to support you. Please feel free to set up a time to talk on Dana’s calendar here or send us an email at dana(at)dniconsulting.biz. You are also welcome to fill out the form below.
We look forward to starting a conversation with you.
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